Cento pensieri sul design

In un post su Medium Dan Saffer elenca 100 cose che ha capito sul Design. Sotto ne segnaliamo qualcuna:

Sketches are for thinking. Comps are for selling. Prototypes are for validating. Specs are for building. Experiments are for proving. Launches are for adoption. Features are for learning.

A good design is often a bad design, refined.

There is no one right way to design products. There are, however, many wrong ways.

Every product is a set of decisions calcified.

Every prototype is a story: a story of a possible future.